Web CONTENT Case Study

Business content marketing


Wardell International needed to refresh and streamline its website, which had accumulated an assortment of sections and features over several years. Additionally, the advisory firm wanted to improve its online presence.


Webcopy+ restructured and revamped numerous sections of the site to help visitors find what they're looking for, engage them and entice them to spend more time on the site. Keywords were also strategically selected and used to promote global presence.


Within weeks, the Wardell site ranked ‘top 10' on several top search engines with multiple search terms, plus the client reports visitors are viewing more pages and staying longer.

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